To be recognized and respected as the premier commercial bank for successful mid-sized businesses and affluent individuals in California.
To realize our vision, we will develop long-term, mutually beneficial relationships with our clients by delivering an exceptional customer experience. We will attract, retain, develop, and recognize the most talented team of bankers in our marketplace. We will be a highly valued member of our local communities and partner with non-profit charitable organizations to improve the communities in which we work and live. The adherence to each of these elements of our culture will benefit all of our stakeholders and result in superior long-term financial performance for our shareholders.
Our experience shows that if we serve our clients well, our own success will follow.
We are dedicated to complying with not only the letter of the law, but also the spirit of the laws and regulations that govern us. We will maintain the highest standard of ethics and scrupulously avoid conflicts of interest.
Among our most important stakeholders are the communities where our clients and employees live and work. We have a vested interest in building economically healthy communities.
Our goal is to consistently provide superior returns to our shareholders over a long period of time. We will not be motivated by short-term profitability at the expense of long-term performance, nor will we be motivated by profitability which is driven by excessive risk-taking.
We emphasize creativity and innovation as we strive to continuously improve and exceed expectations. It is expected that our decision-making process will be thorough, transparent, as well as based on facts and critical thinking.
We make an extraordinary effort to identify and choose the very best person for every position. Our employees are competitive and passionate about getting the best results for the team and the organization. In a service business, we know that without the best people, we cannot be the best bank.
We know that effectively working together as a team will generate the best results. We avoid dysfunctional behavior including gossip and office politics that distracts the team from what is really important. We put the bank and our clients’ interests ahead of our own.
Professional is not a label we give ourselves, it’s a description we earn from our clients and peers.
To keep our client pricing competitive and to deliver superior returns to our shareholders, we continuously work to reduce our costs and maximize efficiency.
We have an uncompromising determination and passion to achieve excellence in everything we undertake. We expect to consistently achieve top quartile performance when compared to our peers.
We hold our officers and staff accountable for their actions. Excellent performance by our employees will be recognized and rewarded with compensation and career development.